GUITAR ARTWORK
A London-based luthier was crafting a set of retro, Hawaii inspired guitars and wanted to add some illustrative details. I chose to design artwork for these guitars using the iconic state flower of Hawaii, the hibiscus.
A custom scratch plate was screen printed and given a gloss coating before being attached to the final Fender guitar body.
Hawaii inspired guitars.
Fliski guitars.
Additionally, I created the branding for the luthier, David Fliski. The logo design is hand illustrated to represent the craftsmanship required to build guitars. The fluid style of the logo is a nod to the motion of strumming guitar strings. Fliski Guitar branding was used on guitar heads, laser-cut pearl inlays and ink stamps.