MAGENTO

(now known as Adobe)

Magento is an e-commerce platform built on open source technology which provides online merchants with a flexible shopping cart system and functionality of their online store. I led visual design for Magento’s digital, print and experiential initiatives for B2B enterprise SaaS and direct-to-consumer SMB solutions leading up to its successful acquisition by Adobe.

B2B/D2C Enterprise SaaS
E-commerce

Holistic brand approach.

The website design style was developed to lead the overall brand aesthetic for Magento. Below are examples of different page designs and the expansion of the brand into its global event series, MagentoLive.

Style guide sample pages.

Enterprise and SMB audiences.

The brand serviced both large-scale enterprise companies as well as small business owners.

Magento Live.

As Magento merged with eBay Enterprise, the event branding was an extension of the Imagine Commerce event. To see the full Imagine Commerce design, please click the button below.